Shares of Walt Disney and Salesforce.com Inc. are trading higher Friday morning, sending the Dow Jones Industrial Average into positive territory. The Dow
DJIA,
was most recently trading 91 points, or 0.3%, higher, as shares of Walt Disney
DIS,
and Salesforce.com Inc.
CRM,
are contributing to the blue-chip gauge’s intraday rally. Walt Disney’s shares are up $6.43 (3.6%) while those of Salesforce.com Inc. have risen $1.87, or 0.8%, combining for a roughly 55-point boost for the Dow. Walmart
WMT,
Amgen Inc.
AMGN,
and Merck
MRK,
are also contributing significantly to the gain. A $1 move in any of the index’s 30 components results in a 6.58-point swing.